{"id":2137,"date":"2024-03-11T18:28:11","date_gmt":"2024-03-11T18:28:11","guid":{"rendered":"https:\/\/magalie.derhille.fr\/?post_type=portfolio&#038;p=2137"},"modified":"2024-03-11T18:32:03","modified_gmt":"2024-03-11T18:32:03","slug":"etude-de-cas-sobirdco","status":"publish","type":"portfolio","link":"https:\/\/magalie.derhille.fr\/fr\/portfolio\/etude-de-cas-sobirdco","title":{"rendered":"D\u00e9couverte de Sophie et l&rsquo;automatisation de ses listes e-mail"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2137\" class=\"elementor elementor-2137\" data-elementor-post-type=\"portfolio\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8417b2d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8417b2d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4f16151\" data-id=\"4f16151\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c7575e1 elementor-widget elementor-widget-text-editor\" data-id=\"c7575e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>D\u00e9couvre l&rsquo;aventure entrepreneuriale de <b>Sophie<\/b>, la fondatrice de <b>SoBird<\/b>, \u00e0 travers une discussion passionante et enrichissante !\u00a0<\/p><p>Dans cette vid\u00e9o, Sophie se livre sur les <b>coulisses de son parcours<\/b>, depuis la gen\u00e8se de son atelier physique jusqu&rsquo;\u00e0 l&rsquo;expansion de ses activit\u00e9s vers le coworking et le concept store. \ud83e\uddf5\u2702\ufe0f\ud83d\udecd\ufe0f<\/p><p><span style=\"color: var( --e-global-color-primary ); font-family: var( --e-global-typography-primary-font-family ), Sans-serif; font-size: var( --e-global-typography-primary-font-size ); font-weight: var( --e-global-typography-primary-font-weight );\">\u23f0<\/span>Au programme, des insights pr\u00e9cieux :<\/p><p>&#8211; La <b>cr\u00e9ation<\/b> et <b>l&rsquo;\u00e9volution<\/b> de SoBird (00:27)<br \/><span style=\"color: var( --e-global-color-primary ); font-family: var( --e-global-typography-primary-font-family ), Sans-serif; font-size: var( --e-global-typography-primary-font-size ); font-weight: var( --e-global-typography-primary-font-weight );\">&#8211; Les <\/span><span style=\"color: var( --e-global-color-primary ); font-family: var( --e-global-typography-primary-font-family ), Sans-serif; font-size: var( --e-global-typography-primary-font-size );\"><b>d\u00e9fis<\/b><\/span><span style=\"color: var( --e-global-color-primary ); font-family: var( --e-global-typography-primary-font-family ), Sans-serif; font-size: var( --e-global-typography-primary-font-size ); font-weight: var( --e-global-typography-primary-font-weight );\"> et les <\/span><span style=\"color: var( --e-global-color-primary ); font-family: var( --e-global-typography-primary-font-family ), Sans-serif; font-size: var( --e-global-typography-primary-font-size );\"><b>r\u00e9ussites<\/b><\/span><span style=\"color: var( --e-global-color-primary ); font-family: var( --e-global-typography-primary-font-family ), Sans-serif; font-size: var( --e-global-typography-primary-font-size ); font-weight: var( --e-global-typography-primary-font-weight );\"> de g\u00e9rer un espace coworking (01:32)<br \/><\/span><span style=\"color: var( --e-global-color-primary ); font-family: var( --e-global-typography-primary-font-family ), Sans-serif; font-size: var( --e-global-typography-primary-font-size ); font-weight: var( --e-global-typography-primary-font-weight );\">&#8211; L&rsquo;importance d&rsquo;une pr\u00e9sence en ligne et l&rsquo;utilisation strat\u00e9gique des m\u00e9dias sociaux (02:17)<br \/><\/span><span style=\"color: var( --e-global-color-primary ); font-family: var( --e-global-typography-primary-font-family ), Sans-serif; font-size: var( --e-global-typography-primary-font-size ); font-weight: var( --e-global-typography-primary-font-weight );\">&#8211; Le <\/span><span style=\"color: var( --e-global-color-primary ); font-family: var( --e-global-typography-primary-font-family ), Sans-serif; font-size: var( --e-global-typography-primary-font-size );\"><b><i>parcours vers l&rsquo;automatisation<\/i><\/b><\/span><span style=\"color: var( --e-global-color-primary ); font-family: var( --e-global-typography-primary-font-family ), Sans-serif; font-size: var( --e-global-typography-primary-font-size ); font-weight: var( --e-global-typography-primary-font-weight );\"> et la <\/span><span style=\"color: var( --e-global-color-primary ); font-family: var( --e-global-typography-primary-font-family ), Sans-serif; font-size: var( --e-global-typography-primary-font-size );\"><b><i>simplification des processus administratifs<\/i><\/b><\/span><span style=\"color: var( --e-global-color-primary ); font-family: var( --e-global-typography-primary-font-family ), Sans-serif; font-size: var( --e-global-typography-primary-font-size ); font-weight: var( --e-global-typography-primary-font-weight );\"> avec l&rsquo;aide de Magalie, experte en digitalisation (03:00)<\/span><\/p><p>Sophie partage \u00e9galement des r\u00e9flexions sur l&rsquo;importance <b>d&rsquo;investir<\/b> du temps et de l&rsquo;argent dans les <b>bons outils<\/b> et strat\u00e9gies pour faire passer son business au niveau sup\u00e9rieur. (04:01)\u00a0<\/p><p>Elle souligne comment l&rsquo;<b>apprentissage continu<\/b>, l&rsquo;<b>adoption<\/b> de <b>nouvelles technologies<\/b> et la <b>collaboration<\/b> avec des <b>professionnels<\/b> ont \u00e9t\u00e9 d\u00e9terminants dans son parcours entrepreneurial.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-89d9840 raven-player-style1 elementor-widget elementor-widget-raven-video\" data-id=\"89d9840\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;,&quot;progress_bar&quot;:&quot;yes&quot;,&quot;current_time&quot;:&quot;yes&quot;,&quot;fullscreen&quot;:&quot;yes&quot;,&quot;rewind&quot;:&quot;yes&quot;,&quot;fast_forward&quot;:&quot;yes&quot;}\" data-widget_type=\"raven-video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"raven-widget-wrapper sticky-close raven-video-mejs-player\">\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<div class=\"raven-video raven-video-inline\">\n\t\t\t\t\t\t<iframe class=\"raven-video-mejs-player\" allowfullscreen allow=\"autoplay\" title=\"Lecteur vid\u00e9o vimeo\" src=\"https:\/\/player.vimeo.com\/video\/922129203?autoplay=0&amp;loop=0&amp;title=0&amp;portrait=0&amp;byline=0&amp;mute=0&amp;color&amp;autopause=0&amp;controls=0&amp;muted=0&amp;h=67cb3b42da#t=\"><\/iframe>\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-aebfd7e elementor-section-stretched elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"aebfd7e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wide\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6f74faf\" data-id=\"6f74faf\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-193701b elementor-widget elementor-widget-heading\" data-id=\"193701b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Sophie Loiselet : sa fiche identit\u00e9<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-93e495c elementor-widget elementor-widget-text-editor\" data-id=\"93e495c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul>\n<li><strong>Domaine d&rsquo;Activit\u00e9<\/strong>&nbsp;: Artiste et formatrice sp\u00e9cialis\u00e9e en couture, broderie et peinture, offrant des cours, des espaces d&rsquo;exposition et des ateliers pour les cr\u00e9atifs et les professionnels, \u00e0 travers So Bird &amp; Co.<\/li>\n<li><strong>Boisson chaude pr\u00e9f\u00e9r\u00e9e<\/strong>&nbsp;: un noir allong\u00e9<\/li>\n<li><b>O\u00f9 la trouver<\/b>&nbsp;: <a href=\"https:\/\/www.sobirdandco.com\/\">SoBird&amp;Co.com<\/a><\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-47ef579 elementor-widget elementor-widget-text-editor\" data-id=\"47ef579\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong>Son challenge technique :<\/strong><\/li><\/ul><ul><li style=\"list-style-type: none;\"><ul><li>\u00catre capable de <b>communiquer distinctement<\/b> avec toutes les diff\u00e9rents types de clients issus des diff\u00e9rentes activit\u00e9s de <b>SoBird<\/b>.<\/li><li><b>Faciliter la collaboration<\/b> avec son associ\u00e9e pour la gestion des locations pour le <b><i>Concept Store<\/i><\/b><\/li><\/ul><\/li><\/ul><ul><li><b>Outils Utilis\u00e9s <\/b>:<\/li><\/ul><p>Tally, Trello, Zoho Invoice, Make, MailerLite<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-a99ec0f\" data-id=\"a99ec0f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a95dca8 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"a95dca8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/magalie.derhille.fr\/wp-content\/uploads\/2024\/03\/sophie-carre-1024x1024.png\" class=\"attachment-large size-large wp-image-2144\" alt=\"sophie carre\u0301\" srcset=\"https:\/\/magalie.derhille.fr\/wp-content\/uploads\/2024\/03\/sophie-carre-1024x1024.png 1024w, https:\/\/magalie.derhille.fr\/wp-content\/uploads\/2024\/03\/sophie-carre-300x300.png 300w, https:\/\/magalie.derhille.fr\/wp-content\/uploads\/2024\/03\/sophie-carre-150x150.png 150w, https:\/\/magalie.derhille.fr\/wp-content\/uploads\/2024\/03\/sophie-carre-768x768.png 768w, https:\/\/magalie.derhille.fr\/wp-content\/uploads\/2024\/03\/sophie-carre-500x500.png 500w, https:\/\/magalie.derhille.fr\/wp-content\/uploads\/2024\/03\/sophie-carre.png 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>D\u00e9couvre l&rsquo;aventure entrepreneuriale de Sophie, la fondatrice de SoBird, \u00e0 travers une discussion passionante et enrichissante !\u00a0 Dans cette vid\u00e9o, Sophie se livre sur les coulisses de son parcours, depuis la gen\u00e8se de son atelier physique jusqu&rsquo;\u00e0 l&rsquo;expansion de ses activit\u00e9s vers le coworking et le concept store. \ud83e\uddf5\u2702\ufe0f\ud83d\udecd\ufe0f \u23f0Au programme, des insights pr\u00e9cieux : [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2149,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","portfolio_category":[],"portfolio_tag":[],"class_list":["post-2137","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/magalie.derhille.fr\/fr\/wp-json\/wp\/v2\/portfolio\/2137","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/magalie.derhille.fr\/fr\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/magalie.derhille.fr\/fr\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/magalie.derhille.fr\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/magalie.derhille.fr\/fr\/wp-json\/wp\/v2\/comments?post=2137"}],"version-history":[{"count":14,"href":"https:\/\/magalie.derhille.fr\/fr\/wp-json\/wp\/v2\/portfolio\/2137\/revisions"}],"predecessor-version":[{"id":2158,"href":"https:\/\/magalie.derhille.fr\/fr\/wp-json\/wp\/v2\/portfolio\/2137\/revisions\/2158"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/magalie.derhille.fr\/fr\/wp-json\/wp\/v2\/media\/2149"}],"wp:attachment":[{"href":"https:\/\/magalie.derhille.fr\/fr\/wp-json\/wp\/v2\/media?parent=2137"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/magalie.derhille.fr\/fr\/wp-json\/wp\/v2\/portfolio_category?post=2137"},{"taxonomy":"portfolio_tag","embeddable":true,"href":"https:\/\/magalie.derhille.fr\/fr\/wp-json\/wp\/v2\/portfolio_tag?post=2137"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}