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Case studies

Meet Guillaume, the A-player of automated accounting!


Actions speak louder than words. Dive into our latest case study to discover concrete examples of transformative success.

Explore practical applications, success stories and tangible results that demonstrate the impact of my innovative solutions.

Today, we dive into the world of Guillaume de van den Hoek, Boutique de Comptabilité, in Amsterdam.

Guillaume is going to tell you how he revolutionized his practice thanks to automation, especially when it came to onboarding his customers.

🔍 Together, step by step, we explore the changes he’s put in place to boost his efficiency and offer top-notch customer care. Imagine: meetings that run like clockwork, contracts sent and signed in the blink of an eye, and super-fluid customer communications with Trello! That’s the magic of Guillaume’s automation.

⏰ The schedule :

  • 00:30 – Guillaume introduces you to his world of accounting.
  • 00:58 – Secrets of the automated customer reception process.
  • 03:00 – The enormous impact of these changes on customer relations and the efficiency of the firm.
  • 04:00 – The digital tools that have transformed her daily life and their superpowers.
  • 07:45 – The challenges and major victories of integrating these systems.
  • 10:03 – Top feedback from customers and how they love the experience.
  • 13:15 – How Magalie orchestrated this technical transformation.
  • 17:10 – The evolution of the firm with these procedures and plans for the future.
  • 20:35 – Golden advice from Guillaume for those hesitating to take the plunge into automation.

🌟 If you feel held back by manual tasks or if optimizing your time to pamper your customers is your quest, this video is made for you!

Are you ready to embrace automation and boost your business?

Guillaume van den Hoek : his profile

  • Area of activity: Accountant specializing in French-speaking entrepreneurs in the Netherlands
  • Favorite hot beverage: a strong espresso
  • Where to find it:
  • His technical challenge:

Ensuring a quality welcome for all his new customers for the launch of his Accounting Boutique, while guaranteeing a professional follow-up while he was still working 100% for his former employer.

  • Tools used :

Tally, Google Sheet, Trello, Google Contact, Microsoft Excel, Make, MailerLite

guillaume carré

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